At 5pm, May 18, 2025 live from the Palais de Tokyo…
¡AGITPOP! Press invites you to play the game in which contestants guess the price tag! Based on The Price is Right! (Le Juste Prix! en France), L’injuste prix! asks players not to guess the price of household items, but rather the cost of various CIA operations and corrupt schemes the United States has deployed for decades to exert control around the world! This is a gameshow about the transactional nature of empire.
L’injuste prix! will also serve as a lecture to present the work of ¡AGITPOP! Press, an artist book collaboration between artist Johannah Herr and writer Cara Marsh Sheffler. Based in New York City, the two have collaborated on five book projects; their newest title, Collateral Magic, is debuting at The Paris Ass Bookfair. Collectively, this body of work focuses on how the US government colluded with corporate America to blur the lines between military, political, and cultural conquest in the creation of the so-called American Century. ¡AGITPOP! publications aim to reveal how US history has been advertised to the world, and to portray American decline as what it unavoidably is: a consumer experience.
More than a conventional lecture at a European cultural instituion, L’injuste prix! will test the live studio audience’s knowledge of modern imperialism, conspiracies, and scandals. Putting history the US doesn’t want you to know in a prime time spot, this gameshow promises big hair and even bigger prizes!